Facebook is the new Meta: Billion-dollar company goes through a complete rebrand
Posted on: 01 Nov, 2021
The billion-dollar company Facebook has finally changed its corporate name to Meta, as a part of the biggest rebrand in the history of Facebook.
The CEO Mark Zuckerberg announced on Thursday that the goal of this rebrand is to be more in line with the future of the internet beyond traditional social media and have a clear corporate name to match the company’s focus.
That being said, individual platforms such as Facebook, WhatsApp, or Instagram will not be affected by this rebrand. Instead, their parent company has changed their name to Meta, with complete freedom for these platforms to run as they were before.
The introduction of Meta
The oculus was first launched back in 2012. And in 2014 it was bought by Facebook for $2 billion. After the purchase of Oculus, the company focused more and more on the VR department, with a vision to make VR the next norm for the general people all over the world.
Facebook kept enhancing this vision of the company and spent over 10 percent of the overall resource in the metaverse. According to their CEO, they are also planning to hire around 10,00 new people in the EU to develop this new platform.
What is Metaverse?
At a first glance, metaverse seems like our typical virtual reality on steroids. But there is more to metaverse than it meets the eye. Experts are thinking that metaverse will be the future of the internet in a few years from now.
With this platform, people can surf on the interactive web, connect to people all over the world, share a common meeting, go to the cinema, concerts hang out, or do just about anything in the virtual world. In the metaverse, you will have your very own 3D avatar that will allow you to represent your body language, emotions, and actions.
With this, Mark Zuckerberg stated that, "And as part of this, it is time for us to adopt a new company brand to encompass everything that we do, to reflect who we are and what we hope to build."