Category

The optimization of your product catalog is based on several elements including the categorization of your products.

The first step is to segment your catalog into several product categories (for example: shoes / clothes / accessories if you have a fashion store or chairs / tables / sofas if you sell furniture). The wording of the category is important: the word clothing, for example, will have more value in SEO than collection. Give yourself time to define your different categories: a well done categorization will facilitate the navigation of your customers inside your site.